Olo Fall Release 2022

For our Fall Release Event we’re excited to showcase several features that empower brands to do more with less and deliver better digital hospitality to their guests. We’ll cover the latest updates on multiconcept ordering, push notifications, and bulk 86ing via Expo, our front-of-house tablet solution.

New features

Olo Pay Borderless
Update on Borderless payments

Reduce friction at checkout and drive more direct orders with Borderless in Olo Pay. Borderless gives guests a secure way to quickly place an order without the hassle of remembering a password or typing in payment information. Brands using Borderless capture more actionable guest data and enjoy higher cart conversion helping to increase sales.

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Multiconcept Ordering
Multiconcept Ordering

Dining decisions just got easier! Brands using our Ordering module can now offer multiple menus across different concepts, including virtual brands, under the same ordering site. Once enabled, guests can easily add favorite items to their basket and check out in a single transaction. By providing one branded ordering experience across virtual and physical brands, restaurant groups can drive direct sales while giving guests the freedom to order whatever they’re craving.

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Bulk 86ing via Expo
Bulk 86ing via Expo

Bulk 86ing allows restaurant staff to remove and re-add multiple items right from their Expo device. Through this feature, staff members save valuable time previously spent running to the back-of-house to make menu changes. Additionally, front-of-house staff will be equipped with information needed to ensure their menu is always accurate

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Push Notifications
Push Notifications

Push notifications are now available to complement existing communications channels. Brands can leverage these to cut through the noise of daily messages and send guests follow ups, digital rewards alerts, or even news about exclusive menu items and deals. Compared to other marketing channels, push notifications generally outperform in terms of opt-in rates, click-through rates, and overall guest retention.

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Automated Lead Time Extension
Automated Lead Time Extension

Automatically adjust the promise times provided to guests based on current conditions inside the restaurant. After configuring conditional rules, Olo adjusts guest promise times as necessary without any staff intervention.

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Serve: Optimized Guest Experience
Serve Optimized Guest Ordering

Using existing Serve data based on order volumes, guest volumes, and guest behavior, Olo has implemented significant enhancements by removing barriers to basket conversion and adding action-oriented language to promote direct orders.

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Additional features

SYNC
Sync Google Menu Syndication

Automatically publishes your updated menu and location information so that it appears when a consumer searches for your brand or cuisine on Google. This update helps to ensure your restaurant ranks high on any relevant search results.

ORDERING
Google Tag Manager

This update unlocks the ability to track secure pages, like checkout, which were previously unavailable for tracking on Serve. Once enabled,  brands can track guests through the full conversion funnel and monitor events that are meaningful to revenue growth.

ORDERING
Promotions API

The feature also enables brands to add marketing and discounting functionality that was previously only available in-store to online ordering, ensuring that they can easily engage guests through every available channel.

DISPATCH
Dispatch Late Delivery Tickets

This feature automatically requests a refund from the Delivery Service Provider (DSP) when they cancel a delivery and will also request a refund when DSPs are late to drop off. These updates help increase refunds for brands, improve the guest experience, and save store managers time.

HOST
Host Changelog

Restaurants can view party actions taken prior to a reservation beginning and manage tables efficiently. This allows restaurant managers to track the guest experience, understand the reasoning behind negative reviews, and identify where they can coach their staff.

What are you waiting for?

Transform your guest experience today.