Ordering Drive direct digital sales


Generate more online orders with our customizable, fast, and reliable platform

100 %
Ownership of guest data
190 %
Increase in same store sales YoY (2019)
5 x
Amount of guest data captured with on-premise ordering

Direct Ordering Ebook

Discover how to maximize your restaurant revenue across channels, unlock actionable guest data, and grow your business with this comprehensive direct ordering ebook.


Ordering

Building a branded online ordering experience shouldn’t be hard.

Discover why traditional restaurant brands and virtual concepts rely on our powerful ordering platform to maximize profitability, streamline operations, and meet guests where they are.

  • Scales with your restaurant

  • Integrates with existing systems

  • Enterprise-grade platform

  • Easy to set up and manage

Ordering Features

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Your brand, your data

Use automated surveys to collect first-party data, intercept and engage with negative feedback to prevent churn, and encourage happy guests to share their experiences on review sites to boost your online visibility.

  • Pickup
  • Curbside
  • Dine-in
  • Drive-thru

Easily manage orders

Keep operations running smoothly by tracking online orders from anywhere in your restaurant—back-of-house with Dashboard or front-of-house with Expo. Monitor performance, process refunds, check order statuses, and more.

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Optimize dine-in

Enable guests to scan a QR code to access your menu, place an order, and pay for a meal, all from their own mobile device.

  • Boost revenue
  • Increase staff efficiency and satisfaction
  • Improve order accuracy and table turnover speed
  • Grow restaurant database

Configure your menu and pricing

Control your menu, item availability, pricing, and store hours from a single dashboard with brand- and location-level settings. Encourage guests to order more, and more frequently, with upsells, featured items, and LTOs.

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Additional benefits

  • API and webhook library

  • Coupon manager

  • Order throttling capabilities

  • Robust reports and analytics

  • Personalized deployment

  • Support for virtual brands

  • Ongoing feature improvements

  • Branded front end

  • Optional premium features

  • Dedicated support team

Customers who use Ordering

Our goal all along has been to improve the guest experience and grow market share with online ordering. Olo has really helped us shape that vision and build toward it.

Jana Schneider, VP of National Programs
Cold Stone Creamery

Olo has helped us tremendously by serving as a centralized hub for all of our digital ordering platforms. This central ordering allows our team to see trends at a systemwide level while simplifying the lift for our operators.

Lynn Girard, Senior Marketing Manager – E-Commerce & Delivery
Denny's

The speed to market and the true partnership that we’ve fostered over this short time have made Carl’s Jr. and Hardee’s digitally relevant. As we look toward the future and define our roadmap, we can count on Olo.

Phil Crawford
CKE

Today almost all of our orders are transacted on self-service or digital channels, which were fast-tracked due to Olo’s existing partner integrations and ecosystem.

Daniel Legh-Page
Sprinkles

Launching Olo Serve and optimizing our menu has helped create a frictionless online ordering experience at Portillo’s. Our guests want to get in and out as fast as possible. In that sense, we nailed it.

Dino Northway, Director of Off-Premise Dining
Portillo's

Restaurant growth starts here

Drive direct sales with Ordering.

Related content

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Everything You Need to Know About Direct Ordering
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