Original ChopShop boosts revenue with Ordering and Dispatch

Original ChopShop is a neighborhood eatery for busy people seeking nutritious, flavorful food. The brand has 15 locations and serves protein bowls, salads (‘chops’), sandwiches, fresh squeezed juice, protein shakes, superfruit bowls + breakfast items in a fast-casual format. All items transport well + can easily be delivered or taken to go.

Background

Looking at an evolving restaurant landscape, the Original ChopShop team wanted to offer more convenient ways for guests to get their favorite meals while still maintaining a unique branded experience. In 2018, they partnered with Olo to build out a direct ordering and delivery program using the Ordering and Dispatch products. In addition, they added Rails so guests had the choice to order via third-party marketplaces.

Results with Olo

01

DIRECT DELIVERY ENABLED

In addition to offering pickup options, Original ChopShop was able to launch a direct delivery experience to meet its growing demand.

02

ORDER VOLUME GROWTH

Through 2019 the brand saw order volumes grow on average +17% month-over-month.

03

NEW GUEST CONVENIENCE

When COVID-19 hit the industry the brand was well-positioned with online ordering solutions. During this time, the introduction of curbside pickup helped Original ChopShop to differentiate itself and offer a safe and convenient way for guests to get the food they loved.