WaBa Grill
Overview
WaBa Grill is a fast-casual restaurant that serves healthy rice bowls, plates, and salads across Southern California and Arizona at grab-and-go speed. Since making the switch from a legacy processor to Olo Pay, WaBa Grill has benefited from a significant reduction in fraud and fees, as well as an improved authorization rate that has resulted in additional revenue.
Decrease in fraud
Reduction in fraud prevention expenses and dispute fees
Additional revenue resulting from a 1.1% boost in authorization rate
BACKGROUND
In 2019, WaBa Grill teamed up with Olo for online ordering to expand both its sales footprint and market reach. When the industry pivoted to off-premise in 2020, digital sales soared by 317%.
Along with the influx of online orders came a surge in fraud and chargebacks. And so, the brand enlisted the help of an anti-fraud management vendor to combat scammers and ensure legitimate transactions were authorized.
WaBa Grill quickly discovered, however, that the platform wasn’t geared toward the restaurant segment, and would require more resources and machine learning management than the team could handle.
Once Olo Pay became available, the brand jumped at the opportunity to onboard its nearly 200 locations.
Results with Olo
Reduced Onboarding Time
Within the first six months of launching with Olo Pay, WaBa Grill has already reaped multiple benefits of a fully integrated restaurant payment stack. For one, the brand has seen the amount of time it takes to onboard a restaurant plummet from several weeks to just under five days.
Fraud and Fees Drop
The WaBa Grill team has reported a significant reduction in fraud and chargeback fees.
Lift in Authorization and Win Rates
The brand's authorization rate and win rate for disputes have both gone up.
The people that commit fraud in the restaurant industry are different than elsewhere. And so we knew that we needed a restaurant-specific platform to process digital payments and combat fraud all in one place. We found that in Olo Pay. It’s fully integrated with our tech stack, easy to set up, and we finally have a strong relationship with our payment provider.
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