What Restaurant Operators Actually Need from AI
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ON-DEMAND WEBINAR
Acquisition, Frequency, AOV: How to Move the Metrics That Matter
A conversation with operators from CKE, honeygrow, and Original ChopShop on how leading brands are driving more direct orders—and making every one count.
About this webinar
Every restaurant operator is measured on the same three numbers: guest acquisition, visit frequency, and average check size. Third-party platforms can generate volume—but only first-party ordering lets you own the guest relationship, personalize the experience, and re-engage guests before they drift away for good.
Shilo Morin, Director of Digital Marketing at CKE (Carl’s Jr./Hardee’s), Paul Marrero, Director of IT at Original ChopShop, and John Paul Thomas from honeygrow join David Fellows, SVP & General Manager of Order at Olo, to walk through the four levers operators are pulling right now to grow all three metrics:
How to reduce friction in your ordering experience to convert more first-time guests
Personalization strategies that lift AOV and bring guests back more often
How to connect fragmented guest data into a single view you can act on, like reactivating dormant guests
The reliability standard your platform needs to meet for any of this to work
Speakers
Shilo Morin
Director of Digital Marketing
John Paul Thomas
VP of Ops Services
Paul Marrero
Director of IT
David Fellows
SVP & GM, Olo Order
Want end-to-end restaurant technology that scales?
